Cultural backwater, or Irony, USA?

So Sunday I'm here watching Key Largo on the big screen from the balcony. On the way out the elderly ladies next to my friend Jim and I start chatting about the movie.

Lady A: So did you like it? I know you don't care for these shoot-em-ups.

Lady B: Well...it was ok.

Lady A: You'll like the one next week better.

I checked the schedule. Next week is Chitty Chitty Bang Bang. Better than Key Largo.

You make the call.